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October 24 - October 27, 2010


  Register Online

  Registration Form [pdf]

  Conference Program [pdf]

  Preconference Seminars 

  Conference Sessions 

  Hotel, Travel & Visitor
  Information

  Educational Credits 

  Sponsorship Opportunities

Sheraton Park Hotel
Anaheim, California

 Public power's goals are to put its customers and communities first. APPA's Customer Connections Conference provides an opportunity for professional development, keeping up-to-date on industry activities and trends, sharing information, and building a professional network. The Conference provides an annual opportunity for public power utility professionals to learn about and exchange information in the areas of: 
  • Customer Services
  • Key Accounts
  • Energy Services
  • Marketing and
  • Public Communications

 

Agenda

Download the conference program [pdf]


  Sunday, October 24

  8:30 a.m. - Noon

Pre-Conference Seminars

  • Developing and Implementing a Social Media Plan
  • Electric Utility Basics: Understanding and Explaining Your Public Power System and Its Operation
  1:30 - 5 p.m.

Pre-Conference Seminars

  • Smart Grid 101: What it Can Be and Communicating the Benefits to Your Community
  • Effective Communications: Telling the Public Power Story in the Information Age

  5:30 - 7 p.m.

Welcoming Reception


  Monday, October 25

  7:30 - 8:30 a.m.

Networking Continental Breakfast

  8:30 - 10 a.m.

Opening General Session

Public Power: Energy and Environmental Leadership in the Next Decade

Leading in an Era of Exponential Change: How to "Jump the Curve" to a Smarter Future

  10:30 - Noon

Concurrent Sessions

  • Customer Service Roundtable
  • Energy Services and Key Accounts Roundtable
  • Public Communications Key Issues Roundtable

  Noon  - 1:30 p.m.

Lunch On Your Own

  1:30 - 2:45 p.m.

Concurrent Sessions

  • Getting the Most from Your Customer Assistance Programs
  • Can You Prove the Savings for Your Energy Efficiency Program?
  • Using Energy Assessments and Usage Data to Manage Load
  • The Green Dialogue

  3 - 4:15p.m.

Concurrent Sessions

  • Change Management and Team Building: Training and Retraining Your Customer Service Employees
  • Emerging Technologies in Energy Efficient Street Lighting
  • The Value of Being an Advocate for Your Key Account
  • Social Media: Building the Case, Executing the Strategy, Capturing the Learnings

  5:30 p.m.

Dinner With Friends


  Tuesday, October 26

  7:30 - 8:30 a.m.

Networking Continental Breakfast

  8:30 - 10 a.m.

Concurrent Sessions

  • Tools to Help Your Customers and CSRs with Energy Efficiency
  • Using Demand Response Programs to Benefit the Customer and the Utility
  • Top Five Smart Grid Communications Challenges
  10:15 - 11:45 a.m.

Concurrent Sessions

  • Customer Service Benchmarking: How Does Your Utility Rate?
  • New Age Distributed Generation: Emerging On-Site Generation Options for Your Customers
  • The Forgotten Child: Small Commercial Customers
  • Pricing in Tough Economic Times

  11:45 a.m. - 1:15 p.m.

Lunch On Your Own

  1:15 - 2:45 p.m.

Concurrent Sessions

  • Improving Your Customer's Self Service Experience Through the Web and IVR
  • The Life Cycle of an Energy Efficiency Program from Start Up to Results
  • Roundtable: Breaking Bad News to Key Accounts
  • Integrated Marketing Communications: What's the Right Mix?

  3 - 4:15 p.m.

Concurrent Sessions

  • Creative Ideas and Best Practices in Customer Services: Discussion Forum
  • Smart Grid Projects: Lessons Learned
  • Building Your Business Attraction/Retention Case During Tough Economic Times
  • Joint Action/State/Regional Organization Roundtable

  4:30 - 6 p.m.

The Year in Public Power TV Commercials


  Wednesday, October 27

  7:30 - 8:15 a.m.

Networking Continental Breakfast

  8:30 - 10:30 a.m.

Closing General Session

People, Performance and Productivity: Capitalize on Differences

  10:30 a.m.

Adjourn

 

Sponsors

APPA is grateful for our conference sponsors, whose support makes this conference possible. Persons interested in sponsoring the 2010 Customer Connections Conference should please contact Pamela Cowen at 202/467-2903 or pcowen@APPAnet.org for sponsorship opportunities

For More Information

Join the Customer Connections Conference interest list to recieve the latest information about the conference. If you have any questions or would like additional information on the conference, please contact us at 202/467-2973 or customerconnections@APPAnet.org.